Liesl’s passion for flowers goes back to her earliest of memories. Flower gardens have long been a part of Liesl’s family tradition, from her grandmother’s lilac and rose bushes growing in the rich Iowa soil to her mother’s amazing ability to grow a blossoming sanctuary on the unforgiving plains of South Dakota.
Liesl has always had her “hands in the dirt” and is an avid gardener. For the past 20 years, Liesl’s career in finance has taken her around the world and given her the opportunity to be a true student of all things floral. While living in Seattle, Liesl marveled at the near perfect climate for growing wisteria, dahlias and tulips. Living one block off of Park Avenue in New York was a treat for the senses, given the sophisticated flower shops of Madison Avenue and the miles of manicured planters along Park Avenue.
Perhaps most inspiring was Liesl’s time spent traveling through Western Europe and Scandinavia while living in London. It was there that Liesl realized the importance of flowers as part of the European culture. Stopping to smell the roses is not just a phrase in Europe. Flowers and the joy that they bring are seen as more of a necessity rather than a luxury, particularly in the colder climates where colorful blooms help to brighten the long winter days. The Europeans love to dress their homes with fresh-cut flowers. Flowers play an integral role in the European lifestyle, adding beauty and offering points of reflection and atmosphere in everyday life. It has long been Liesl’s dream to integrate this love of flowers and cultural indulgence into the Minneapolis/St. Paul community.